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Adobe Journey Optimizer Developer Expert Sample Questions:

1. When creating a Push notification, it is desired to permit the customer to opt-out of further notifications. What link type must be included to facilitate an opt-out of Push notifications?

A) External Opt-out/Unsubscription
B) No link necessary: customer will manage on their device
C) One click Opt-out

2. What is the correct definition of a Business Event in the context of how it works with the Real-Time Customer Profile?

A) A Business Event is an event that is not linked to a specific profile. It must be defined utilizing an XDM record-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It can be used to initiate a Journey of any type.
B) A Business Event is an event that is not linked to a specific profile. It must be defined utilizing an XDM record-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It is always followed by a Read Audience activity in a journey.
C) A Business Event is an event that is linked to a specific profile. It must be defined utilizing an XDM event-based schema and have a related dataset where both are enabled for the Real-Time Customer Profile. It can be used to initiate a Journey of any type.

3. A developer is seeing no people entering a live journey with a system generated event. What are two possible causes? (Choose two.)

A) The "Allow re-entrance" option is selected.
B) The event payload does not contain an event id.
C) Profile attributes are empty.
D) A wrong URL is being used.

4. A developer is responsible for a large geographic region that covers multiple cities. Offers need to be set for each city. How many offers can be requested within a decision scope in an Offer Simulation?

A) 50
B) 15
C) B
D) 30

5. A developer wants to create a segment for customers who visited the home page of a website and then after visiting the category page or the product page, made the purchase in 30 mins.
Which advanced segmentation feature would be chosen for this use case?

A) Sequential segmentation
B) Dynamic segmentation
C) Multi-entity segmentation

Solutions: